Justin Bieber is stepping into the world of fashion and has partnered up with Adidas for their new line of NEO.
Justin Bieber has teamed up with adidas to work with their adidas NEO line for 2013. To get the partnership started, adidas NEO has created some all-gold kicks for Bieber’s latest tour and they’ve created a digital treasure hunt. Basically, the sneakers are the golden ticket to meeting Bieber himself in person. Let’s rephrase that in more appropriate words for you. Hunt down a pair of these gold Justin Bieber adidas online and you’ll get an all-expenses-paid trip to meet THE BIEBS in Miami. Imagine the points you can score with your girl if you find a pair, so swag.

